Michael Bishop
on Dog Training
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The Technical Art of Dogmanship
The hub for excellence in education and growth for dog trainers and those aspiring to be
Elevate You're Training Skills -
From Anywhere
The Egnition Program is the gold standard for dog trainers who want to maximize their understanding and application of core principles. Designed as a complete, step-by-step system, it equips trainers to master these principles and the essential tools of dog training. Graduates of the Egnition Program become the gold standard of training ambassadors and authorities in their field.
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👋 Meet Your Instructor
With over 1,000 dogs trained in advanced pet obedience, I’ve dedicated my career to practical, high-level results. I’m a certified IGP Helper, training decoy, and have consulted with seven police and sheriff’s departments to support and evaluate their K9 teams. I'm a graduate of the original NePoPo® Gold and Silver schools and am a former Gold Multiplicator, though I am no longer affiliated with, nor do I endorse, that brand. Over the years, I’ve certified professional dog trainers from nine countries and coached many more, using a clear, results-driven approach rooted in both science and real experience.
Egnition’s mission is to cultivate the world’s most fluent dog trainers by blending the art and science of training. We build fluency in learning theory, mastery of tools, and expertise in harnessing drive.
Egnition-certified trainers will be known for precision, purpose, and presence — true artists who raise the standard and embody authority in the field.
📚Inside the Egnition Program
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230-Page Hardback Textbook
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The Egnition Curriculum: A full-scale manual covering every concept, method, and protocol used inside the Egnition system. A complete, step-by-step system — not just a framework — with exclusive, signature processes that are straightforward to apply and found nowhere else in the industry.
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Two Paths of Progression. Choose your approach: 1.) Start with tactile tools from Day one, or 2.) Build behaviors first and layer in tools later
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Formats and templates for Private Lessons and Board programs, that you can immediately plug into your own programs — proven in real-world application.
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Graduate Registry Access: Enrolled trainers can request to be listed in the official Egnition Graduate Registry.
🎯 What You Will Master
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How to pre-condition the dog before cognition becomes a barrier
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Classical vs. Operant Conditioning — applied with clarity and intent
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Charging markers and clickers properly for long-term success
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Pre-conditioning cues and tactile tools (leash, prong, e-collar)
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Building behaviors that are inherently rewarding from the start
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How to build a reservoir of drive and emotion, and then channel it into obedience, engagement, and performance
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Environmental neutrality and structured socialization built into your early reps
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Fading reinforcement without losing clarity
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Teaching duration as a natural part of early training
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Tactile reinforcement: how to use leash, prong, and e-collar as communication tools — not punishment
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Teaching the e-collar and prong as “gas pedals” to ignite drive and trigger behavior, rather than suppress it
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Drive extraction, nurturing, and application
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Direct vs. indirect reward systems, and how to strategically apply both based on the dog, the task, and the training phase
🧭 Certification & Coaching
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Guided Coaching at Every Step
You won’t be left to figure it out alone. Live Coaching, feedback, and critiquing — from foundational concepts to advanced tool use — so you never question your technique or application. -
Certifications Upon Completion and Approval:
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Tactile Tool Certification
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E-Collar Application & Understanding
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Egnition Certification
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Lifetime Access to Private Group
Join a network of like-minded trainers where you can:-
Ask questions
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Share victories or tough cases
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Get feedback
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Watch ongoing updates and webinars (all included)
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📅 Course Format
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18 Core Modules + Bonus Lectures
The course includes 18 progressive modules (or phases), each building on the last — plus a handful of theory-focused bonus lectures designed to deepen your understanding of canine learning, motivation, and behavior. -
Approximately 3 Months of Instruction
This is a structured learning path delivered over roughly 12 weeks. It’s self-paced with guided expectations, giving you time to absorb, apply, and refine your training at each stage. -
Weekly Module Releases
Core content is released in sequence to ensure clarity, proper layering of concepts, and smooth progression. -
Live Coaching & Feedback Opportunities
You’ll receive direct input and coaching on your progress throughout the program — including video breakdowns, personal feedback, live theory & application deep-dives, as well as weekly Q&A sessions. -
Hardcover Textbook
A professionally printed, 230-page manual is shipped to you and used alongside the digital modules to guide, reference, and reinforce every step of your learning. -
Facebook Required for Participation
While the course itself is structured through guided modules, a Facebook account is required to access group coaching, live streams, community support, and certification tracking. Your progress, questions, and video submissions will be reviewed inside this platform.
✅ What’s Required of You
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Active Participation
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You’ll be expected to engage with lessons and complete assignments as they drop
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Access to a Dog(s)
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You’ll need a dog to train and film during the program (can be your own or a client’s/can be more than one)
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Video Submissions
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Students are required to post videos of their work for feedback. (Basic videos - Keep it simple, we are dog trainers, not videographers). Additionally, understanding is stressed - not perfection, so be confident.
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Professional Mindset
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This course is designed for future or current pros — commitment and follow-through are essential
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Agreement to the NDA & Terms
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To protect the integrity of the material, all students must agree to and sign a non-disclosure and terms of service before enrolling
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Ready to Join the Egnition Program?
The Launch-Group Opportunity
This first round of enrollment is part of a limited launch of the Egnition Program. A group of motivated trainers will be accepted into this initial cohort to go through the full program — step by step — with early access, direct coaching, and full support. (Other exclusive opportunities will be available to this first group, however those will not be discussed, as they should not be a motivation to grow and improve).
📌 Enrollment closes on July 31, 2025.
On that day, textbooks will be shipped, and the first module will drop shortly after. Once enrollment closes, the program will pause until all current students have completed the course and graduated. No new sign-ups will be accepted during that time.
💵 Program Pricing
The full Egnition Program — including your 230-page textbook, all core and bonus modules, coaching access, and certifications — is a game-changing opportunity.
But I value education and love teaching, so for this original launch group, you can save thousands by enrolling for a one-time investment of just $600.
Ready to join the future of the Industry?
To ensure the highest standards and a personalized experience, we use a simple application process. Click below to enroll, review the NDA and Terms of Service, and submit your payment to secure your seat.
Click below to securely complete your enrollment and payment.
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